Media Supply Chain and... Standardization
This is part 1 in a new blog post series about the Media Supply Chain. In our previous set of articles on this topic, we discussed the What, Why, Where and How of the Media Supply Chain, covering the fundamentals of what the media supply chain is and how to go about building one. In this new series, we are going to go a little further and explore some important peripheral topics and issues.
In part one, we are going to pick up on a topic that was touched upon in the penultimate of previous articles – standardization.